Not to pull out stereotypes, but women seem to flock to chocolate. Unfortunately, "chocolate" can mean just about anything.
The closer to actual chocolate, to me, the better it tastes. It also happens to be healthier for you.
However, anything with "chocolate" on it, such as this product, qualifies in many people's heads as "chocolate."
The makers of chocolate want to change the rules to significantly decrease the quality and health of chocolate to make more money, as this article points out. I personally think it's more corporate greed than politics, but this proposal does attack our values.
I recently got a sample of Canadian-based candy from Miss You Canada, a Web site that allows ex-pats to get products from home. The difference in taste is significant. Canada does not use high-fructose corn syrup, and Canadian products generally are less sweet (but every bit better) than U.S. products.
There would be less guilt over eating chocolate if people just ate quality products. Substituting vegetable oil for cocoa butter is dangerous because if that becomes the standard for the product, the value of chocolate decreases forever. And trust me, no other country in the world other than the U.S. would even consider such a proposal; no other country would denigrate a great product such as chocolate.
Greed is not enough to change this dynamic. And shame on those who try.