You would think there would be a lot of duplication in comparing people who read BalanceofFood.com and those who know the work of Will Allen. Outside those worlds, some are discovering what is happening with Allen and Growing Power up in Milwaukee for the first time.
Stephen Colbert sure acted this way when the "Colbert Report" interviewed Allen on last night's show. Colbert was armed with urban farm jokes, and they never even talked about the worms.
If you don't know about the worms, well, you have a bit more to learn.
Allen is out promoting his new autobiographical book, "The Good Food Revolution: Growing Healthy Food, People, and Communities." For those who know or think they know Allen's story, this book is a natural opening to talk about Growing Power.
I first discovered him in "Fresh," but even if you saw that movie, how many of your friends saw that film?
Allen pointed out that less than 1% of food in urban cities is locally grown, particularly troubling given all the serious food deserts in urban settings.
Colbert and Allen explored the concept of urban farms and vertical farms. Colbert mentioned Detroit as a prime opportunity for urban farms. Well, Mr. Colbert, Detroit already has a bunch of urban farms. Maybe this will inspire Colbert to come to Detroit or Milwaukee to see urban farms and bring attention to them in the same manner in which Colbert has brought attention to rural farms.
If Will Allen has anything to do with that, his 6 minutes on the "Colbert Report" will have greater meaning beyond introducing Allen to a wider audience.