Passover starts at sunset tonight, so people have been getting ready for the celebration. And at least in my area, people are stocking up on goodies that are Kosher for Passover, not to be confused with Kosher foods.
Regular readers know that I take advantage of this special time for my own indulgence: Kosher for Passover Coca-Cola.
For those relatively new readers, Kosher for Passover Coca-Cola is distinct from regular Coca-Cola since high-fructose corn syrup is not Kosher for Passover. Corn products don’t make the cut, so they make the soft drink with real sugar.
When I first discovered this fantastic product more than a decade ago, I wished that Kosher for Passover Coca-Cola would be a year-round treat. And while that hasn’t happened, what was the status quo has actually declined over the last couple of years.
One joy in having the Kosher for Passover version was that it was available in 12 oz. cans, so the product could be savored a little bit at a time over several months.
Unfortunately, in the last few years, the availability has been limited to 2-liter bottles – nice if you are throwing a party, but impractical if you need it to last beyond a few days.
This is all the more frustrating since you walk down the aisle and see miniature bottles and cans, a size that would be perfect for K4P Coke. Serving size is crucial, and 2-liter bottles make it more tempting to pour larger servings. And while the taste is so much better, a little bit does go a long way.
And when you see Pepsi Throwback, Mountain Dew Throwback even Dublin, TX Dr. Pepper in glass bottles, you think that Coca-Cola is missing the bigger picture.
There is a niche audience for a small bottle or can K4P Coca-Cola year-round, and this is just for those who know about the product.
Yes, Mexican Coca-Cola is rather prominent and in glass bottles. But the combination of K4P in smaller sizes would be a win-win for all parties concerned, especially Coca-Cola.
And if we can expand the list of requests just a bit further, convince your Canadian division to move away from glucose-fructose (HFCS) in its Coca-Cola product. The taste is not nearly as good as Canadian Coca-Cola used to be not so long ago.
For the consumer, this is about taste. For the manufacturer, profit. There is a direction to satisfy both cravings.
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